Monday

Rokk Clothing

Joe Jacobs – CEO Rokk Clothing

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Q) How would you describe the clothes in your line?

A) We [Joe and his brother Dan] tried to make the shirts look like vintage band tees. The logo is ROKK and it looks like 80’s flying V guitars.

Q) Why did you want to start this line?

A) My brother and I both wear old band shirts all the time and we wanted to find a way to make them cheaper and better quality. Before this I could only find expensive vintage shirts selling on ebay or something.

Q) How much are you selling the items for?

A) Shirts are selling for $24 and headbands are $11

Q) When did you make the line available to the public?

A) October 1 we started the online store and within two days we’ve already gotten 40 orders.

Q) How did you publicize to get so many orders already?

A) Dan has been using his name to get the word out on Atreyu, his band’s, myspace and website, I’ve been publicizing on my myspace and we started a myspace for Rokk also. We sponsored Trivium, a metal band from Europe, and Dan wears a Rokk shirt at every show his band plays and throws a headband out to the crowd at the end. At the last show the guy who caught it sold it for $100.

Q) Are the clothes only available online or do you have plans to make them available elsewhere?

A) Dan is gonna try to get some UFC fighters to wear the clothes and we’re looking into Hot Topic also.

Bringtherokk.com

Myspace.com/rokkclothing.com